Conceptualised as a counter-weight to economic and military forms of globalisation, transmediale.03 presented itself as an artistic "global player": aesthetic and critical strategies were called upon to create playful ideas to handle globalisation in ironic and humorous manners. Questions about the suppression of artistic "dialects" in favour of a global language of the arts and about the general change of artistic practices and strategies caused by globalisation were discussed at the conference session.
PLAY GLOBAL! comments on the development of digital and electronic gaming: critical, ironic and at times humorous artistic strategies engage with social consequences of globalisation reflecting technological media strategies on a social basis.